Every January I embark on my time machine and travel back in time to analyze what I did right and what I should do better for the coming year. Despite the fact that 2013 was the best year ever at Shades In Place, I still feel there is room for improvement.
Going Back in Time
With that said, I’d like to highlight some of the upcoming changes for 2014:
Newsletter: As much as I liked the clean look of the former newsletter, I feel I have so much info to share that I had to create sections. Take a look at each section and use the links. Please share your feedback.
Videos: No doubt my business is “visual” and no matter how much I explain how a shade works using a photo, there is always the “ah…” when the consumer sees the working sample. For this reason I will include in each newsletter a short video of a product to help you better understand how they work and how they may be the perfect solution for your home.
My Services: I know the name of my company implies that I (only) sell shades. For that reason I created a short video including ALL my services. It’s easy to remember and to forward to friends and family too (hint)
Pricing: I never discussed prices before about any product I sold because it always depended on the size of your windows. However, moving forward, I will include the price of a “standard” window so you will have an idea to start the budget process.
No shipping and No Installation: Due to my great relationship with my vendors I was able to tailor some extra discounts for 2014. For that reason I am eliminating shipping and installation charges on all new jobs.
More Shades = Less Money: I always wanted to reward my clients for giving me their business. Finally I am able to put together this program. See the bottom of the email for details. This is NOT seasonal. I will carry this offer all year long. It will help you plan wisely.
Hope 2014 is the year that will make all your dreams become a reality. If you have any questions or simply want to wish me a Happy New Year I will be available at 508-520-6700 or via email at firstname.lastname@example.org