Blogs
From Blind Audacity to Stories in Motion
If you’ve been reading Blind Audacity for a while, you probably know this newsletter has never really been about blinds. Yes… we talked about shades, shutters, naked windows, installs, clients, mistakes, wins, and lessons from the field. But at its heart, Blind...
A New Year, A New HUB: The Personal Logo Story and Brand Evolution
Back in November, I hinted that a lot has been happening in my backyard. Some of it, literal. Most of it, internal. Over the last few years, my world has expanded in ways I didn’t fully plan for: new brands, a podcast, and a book. What started as a single business...
The Year That Tried to Break Us… But Forgot We Have Grit
Thanksgiving always hits me like a reset button. And after the year we had? Oh boy… that reset was way overdue. This wasn’t a light year. This wasn’t a “just drink more coffee” year. This was a brace-yourself-for-impact type of year. Closing down Boston wasn’t just...
The Snooze Button of Life
The other morning, Ana asked me to wake her up at 7 a.m. because the contractor was coming at 9. Naturally, my brain went straight into logic mode: Two hours? For what?! She’s not driving anywhere. A quick shower, a cup of coffee and boom: she’s ready to roll. Thirty...
Fat Bike Meets Fat Biker
If we were sitting down for a drink right now, I’d admit this: I haven’t figured life out. I just keep pedaling and hope life doesn’t run me over first. September 2024 dropped three milestones on me: a birthday (with a fat bike I swore would make me look like an REI...
Grass, Grit & Guest Bedrooms
I didn't plan on becoming a grass-cutting expert. But life, my friend, has a funny way of handing you a machete and saying: "Good luck" I was born in the middle of a massive concrete jungle: São Paulo, Brazil. Where green space is rare, yards are microscopic (if they...
Mirage Retractable Screens: Florida’s Best-Kept Secret for Breezy Living
I just got back from Mirage training, and let me tell you—I couldn’t wait to spill the beans. You know when you find something so good you almost want to keep it a secret? That’s how I felt learning about Mirage Retractable Screens. These are the real deal—like...
The Songs That Shaped Us (And Our Spaces)
In Memory of Ozzy Osbourne – 1948–2025 July was another month at full speed — hot, humid, dusty, and chaotic here at the Tampa headquarters of the Magalhães household. Nothing too different from the Brazilian craziness I share with you every month. But despite the...
Orange Frames & Furniture Shopping
It’s no secret: I love the color orange. I wear orange sneakers. My wallet has orange accents. Heck, even Shades In Place rocks orange in its branding. But wearing orange on my face? That might’ve been a stretch. Still, while shopping for new glasses (thanks to Father...